Transform roadshow presentations and collateral into video content, allowing sales teams to reduce expenditure on travel while still nurturing pivotal relationships with stakeholders.
Provide your salesforce with all the substantive information about the product, the market, your customers, and your competition they need to sell in a way that appeals to the modern buyer.
Transform common sales scenarios into a how-to video playbook to demonstrate to your salesforce exactly how to combat potential customers’ objections and answer their questions, allowing them to successfully close more deals.
Improving Sales Training Retention
When training your salesforce, how do you strike the balance between being engaging while still comprehensively covering all aspects of the product?
The client wanted to update their globally distributed salesforce on new product features, however, previous training methods resulted in low information retention, leading to inconsistent sales strategies.
Using GroupStar, 30 salespeople across 6 sales teams distributed across 4 countries in APAC were able to capture footage. 23 videos were created in total well within the deadline.
100% of the client’s salespeople watched at least one video in the series, while 68% watched every video. The videos were also recycled as colateral for a nine-city roadshow tour, saving the client thousands of dollars on travel and accommodation.
We’re committed to helping professionals communicate more creatively, and we’ve built GroupStar to do just that.