Product Marketing


Enable customer-facing executives, product specialists, and brand advocates to create a more personal and interactive way to engage prospects.


Product Marketing


Enable customer-facing executives, product specialists, and brand advocates to create a more personal and interactive way to engage prospects.

Industries

Applications

  • Commercial Banking
  • Institutional Banking
  • Private Banking
  • Asset Management
  • Technology
  • Telecommunications
  • Influencer Story
  • Expert Insights
  • Event Invite
  • Report Highlights
  • Welcome Message
  • Company Story

Industries

  • Commercial Banking
  • Institutional Banking
  • Private Banking
  • Asset Management
  • Technology
  • Telecommunications

Applications

  • Influencer Story
  • Expert Insights
  • Event Invite
  • Report Highlights
  • Welcome Message
  • Company Story

Integrate videos into your lead forms, landing pages, personal microsites, and outreach emails, to help generate potential leads, guide them along the buyer journey, and ultimately boost conversions. To personalize your marketing, videos can be customized depending on customer segment profiles and their place in the buyer journey.

  • Influencer Story
  • Report Highlights
  • Expert Insights
Influencer Story

Leverage your community of influencers into brand ambassadors who advocate for your company, expanding your reach to new audiences. Showcase real people using your products and services to cultivate a strong brand image.

Report Highlights

With eye-catching motion graphics representing points and data to improve retention, summarize key highlights and real-time findings from reports, asset tours or company visits and make recommendations for potential clients to act on.

Expert Insights

Showcase key insights on your industry delivered to customers by an expert in the field to build trust and credibility. Transform your organization into a reliable resource for your customers to turn to, ensuring your brand remains influential and top-of-mind.


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Improving Event Engagement


How do you drive event engagement when your customers and partners are not responsive?


  • Problem

    The client wanted to improve event attendance, however, their customers and partners were not engaging with their traditional invites typically sent via text or email.

  • Solution

    Using GroupStar, the marketing team enabled Hong Kong and Singapore teams to record video invites for key accounts. Videos ended with a request to indicate what the viewer wanted to learn from the event.

  • Results

    100% those of who opened the video invite watched from start to end. 38% of viewers submitted suggestions, which were used to to fine-tune the event.

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We’re committed to helping professionals communicate more creatively, and we’ve built GroupStar to do just that.

Let us know how we can help. Send us an email at the button below or fill out our web form to get started.

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