Event Marketing

Boost awareness and attendance of your event by creating a collection of video experiences from pre-event to post-event wrap up.

Event Marketing

Boost awareness and attendance of your event by creating a collection of video experiences from pre-event to post-event wrap up.

Industries

Applications

  • Commercial Banking
  • Private Banking
  • Asset Management
  • Technology
  • Insurance
  • Pharmaceuticals
  • Save the Date
  • Invite Reminder
  • Keynote Speaker Showcase
  • Last Chance Reminder
  • Post-Event Thanks and Survey
  • Follow-Up for Non-Attendees

Industries

  • Commercial Banking
  • Private Banking
  • Asset Management
  • Technology
  • Insurance
  • Pharmaceuticals

Applications

  • Save the Date
  • Invite Reminder
  • Keynote Speaker Showcase
  • Last Chance Reminder
  • Post-Event Thanks and Survey
  • Follow-Up for Non-Attendees
Building awareness of your event in today's cluttered online ecosystem has become especially challenging. Transform event communications into engaging, experiential videos to generate buzz, drive awareness and, ultimately, boost event attendance.
    • Save the Date Invite
    • Keynote Speaker Showcase
    • Post-Event Thanks and Survey
    Save the Date Invite

    Drive signups and awareness of your event through personal video invitations sent via text, email, or social media.  Include a call-to-action to incentivize viewers to learn more about the event and RSVP.

    Keynote Speaker Showcase

    For events that involve speakers, creating a connection between speakers and potential attendees is imperative to encourage RSVPs. Create a series of videos featuring your speakers introducing themselves and their topic of discussion.

    Post-Event Thanks and Survey

    Once an event has passed, send out follow-ups thanking attendees for their participation and recalling highlights. A survey can be affixed to the video, allowing you to capture pivotal insights to improve future events and build trust.

    Image

    Improving Event Engagement

    How do you drive event engagement when your customers and partners are not responsive?

    • Problem

      The client wanted to improve event attendance, however, their customers and partners were not engaging with their traditional invites typically sent via text or email.

    • Solution

      Using GroupStar, the marketing team enabled Hong Kong and Singapore teams to record video invites for key accounts. Videos ended with a request to indicate what the viewer wanted to learn from the event.

    • Results

      100% those of who opened the video invite watched from start to end. 38% of viewers submitted suggestions, which were used to to fine-tune the event.

    Image

    We’re committed to helping professionals communicate more creatively, and we’ve built GroupStar to do just that.

    Let us know how we can help. Send us an email at the button below or fill out our web form to get started.
    [email protected]